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10 Tips for a High Quality, Florida Website Design
Creating an effective website is not easy. If done improperly, it can lead to a great loss of income, wasted time and customer dissatisfaction. Here are 10 simple tips to help you improve your website design and avoid any loss.
1. Know Your Target Market
It is essential that your website is designed for a specific user and also what purpose it serves for that user. Is it a business-to-business site, or is it an entertainment site? Knowing your intended target helps you to better fit the website for its specific needs.
2. Communicate Effectively with your Audience
Use simple language in your text. Generally, you should avoid the use of long sentences and opt for bullets instead, giving simple and straightforward information. Make use of titles and subtitles to guide the user. Any aesthetics used in the text should not clash with the clarity, precision or ease of navigation of the website.
3. Keep It Simple
Do not input advanced functions that require plug-ins that are unavailable in common web browsers. Ensure that even those who are new to the Internet can use your website. Most importantly, make sure your website makes sense to your target audience. So if you are targeting males in their 50s that live in Southern Florida, that own their own business, be sure to write and style according to their tastes.
4. Make Navigation Easy
Ensure that your users are able to navigate your website with ease. Make use of clickable buttons, bread crumbs and logical page hierarchy to increase ease of access. Remember the three click rule: any user should be able to find what they are looking for on your website with a maximum of three clicks.
5. Organize Your Work Well
Use grid-based layouts to organize your website. These layouts give it a balanced feel and result in a better-looking website.
6. Limit Your Typefaces
It is advised that you use not more than three typefaces in less than three-point sizes. Sans serif fonts such as Arial are better for use online.
7. Use Colors, Images and Motion Graphics
Contrasting colors should be used for text and background to make reading easier. Vibrant colors should only be used for buttons. Images, animations and videos are recommended for entertainment websites but can be used as a means of presentation in business websites.
8. Use the F-pattern
Most people do not read web pages, but they scan them for the information they need. This is usually done from left to right and top to bottom. Therefore, the most important information should be to the left of the display. More info on the F pattern here.
9. Ensure Flexibility
Make sure that your website can be viewed on devices with different window sizes, especially on mobile phones, which are more prevalent. This can be achieved by creating a dedicated mobile website or using a responsive layout that adapts to the window size on different gadgets.
10. Test Your Website
Use the TETO principle: Test Early, Test Often. It will save you a lot of time and money if you test your website in its early stages.
These tips, if implemented, should help you improve your website design, and iron out all the kinks.